
Social Sales | 10 Social Sales Lead–ership Tips
Sales professionals are some of the earliest adopters and most annoying users of social networking. The problem is that most sales reps treat LinkedIn like a prospecting database for cold calling. To succeed at social sales you must have something to offer beyond your product. You must be someone your prospects want to know.

Three Ways to Use Linkedin for Social Sales
I’m a big fan of Linkedin, I use it several times a week and when I announce what I’m working on (which I will do within a few days) it will become even more clear why it’s been so useful to me. I have three favorite uses for Linkedin: Finding relevant people to connect with, […]

Sales 2.0: The Swiss Army Knife Needs to be Expanded
Normally I leave the sales punditry to those trying to sell telemarketing services or the next greatest sales methodology. At times these sales to Sales pitches feel like the latest management fads I so often witnessed while working at A.T. Kearney. But occasionally a “sales” strategy” article motivates me to act. As he often does, […]