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the roi of roi

Measurement and Metrics or People and Relationships?

Measurement and Metrics or People and Relationships?

By Jacob Morgan on March 14, 2011

I was on a panel discussion at the Sales 2.0 conference last week and one of the questions the moderator asked was around dashboards, in other words, if you could create your metrics and dashboards for social engagement; what would you track and why?  It’s really tough to answer this type of a question because […]

Posted in Trends & Concepts | Tagged measurement and metrics, people and relationships, Social Business, Social Media Marketing ROI and Accountability, social media roi, the roi of roi

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