
Joining the dots with travel data
The travel industry has much to gain — and much to offer us, its customers — through smarter use of the data it already collects. This shouldn’t, as I’ve argued before, be a substitute for employing, training and empowering good people. But as an adjunct to what they can do, it has the potential to deliver experiences that […]

Augmented Reality. Will it ever become a part of the marketing technology mix?
There was a lot of buzz about new visualization techniques back in 2009. About a year ago, Mashable posted on an Apple patent called Apple ID: [it] recognizes an object based on visuals (through the iPhone’s camera), a RFID reader or through GPS, and then fetches the data from related databases. I like to imagine […]

Your Own (Almost) Ad-Hoc HotSpot
If you’re a frequent traveler, you’re likely better off buying a MiFi or using your late-model cell-phone’s HotSpot capability than paying those outrageous hotel surcharges. If you’re a frequent conference-goer, you’ve already learned they all fail to provide reliable connection(Web 2.0, LeWeb, Gnomedex, Microsoft PDC, Google I/O, just to name a few recent examples), so […]

Google Maps Experiment with Hotel Prices – Just Remember to Check In
How many times were you looking for the right hotel at the right price, close enough to your conference, customer or just a particular location? Finding the right one typically includes juggling multiple sites – hotel search, price comparisons, many with teaser prices that turn out to be unavailable, maps, reservation systems…etc. Not for long, […]

One of my Favorite Web Apps – Thanks TripIt
Image via CrunchBase Despite being an evangelist for all things in the cloud, I’m actually a little reticent when trying out the latest web app. I find that my schedule is so busy that the time taken to learn an application tends to greatly outweigh any benefits that application can deliver. There are exceptions though… […]