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Browse: Home / what is crm

what is crm

How I Understand Customer Relationship Management (CRM)

How I Understand Customer Relationship Management (CRM)

By Jacob Morgan on August 16, 2010

Keep in mind when reading this that my background IS NOT in Customer Relationship Management (CRM), however as someone who is very involved with Social Customer Relationship Management (SCRM) it’s crucial to understand traditional CRM.  My background has always been in social and in marketing. First let’s start off with the obligatory wikipedia definition: C […]

Posted in Enterprise | Tagged CRM, customer relationship management, defining crm, Social CRM, understanding crm, what is crm

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